AI & Search Visibility

An AI is describing your brand right now. You have never seen what it says.

It was assembled from a stray review, an old page, and whatever your competitor published last spring. This is how you find out where you actually stand, and then move it. It's the first of two programs, and it builds the foundation the second one runs on.

Search Engines. AI Recommendations. $2,500 monthly.
Ranking used to be the only game in town. Not any more.

Search still matters, and I still do it properly. But a growing share of buying decisions never reaches a results page. Someone asks a model, gets an answer, and acts on it. That answer is assembled from what the machines can find and trust about you. Most brands have never checked what that is. The ones that have are already editing it.

What I touch

The whole surface, not a content quota.

Most search engagements sell you a number of blog posts and leave the rest to someone else. This covers the surface that actually decides whether you show up.

What gets published

Written, optimized, and live on your site.

Technical foundation
Schema, internal linking, and whether GPTBot, PerplexityBot and ClaudeBot can actually reach you.
The pages that sell
Product and category pages rewritten, with buyer questions answered where they help someone choose.
Blog and editorial
Researched, briefed, written in your voice, quality-checked, and published.

What gets measured

Tracked over time, so movement is real.

Your visibility in search and AI
Where you rank, and how your brand comes back across ChatGPT, Perplexity, Google AI Overviews and Claude.
The competitive read
Who is winning the answers you should own, monitored rather than assumed.
Real-time reporting insights
Performance and visibility pulled live, read for what it means, delivered to your own portal.

What gets built once

Built in month one, then measured against.

Your brand's own facts
Who you are, how you sound, what you're allowed to claim. Everything after this reads from it.
Page and keyword map
Your real page structure cataloged, with keywords mapped to the pages responsible for them.
Visibility baseline
Scored across every major AI engine, so movement is measured rather than asserted.

Month one is usually the month that surfaces something nobody knew. A blocked crawler. A competitor owning your category answer. A product page invisible to every model.

The investment

You get a scoreboard, not a content quota.

At $2,500 per brand, per month, the price works because the labor is done by a system, not by a staff you'd be paying for. There is no junior team in the middle. You get the senior person by default, because there is nobody else to hand you to.

Your visibility is scored across every major AI engine in month one, and reported against it every month after. Hold me to the number that matters.

Also available, just ask: paid search as its own retainer, more than one brand, and larger-scope work for bigger catalogs.

Most proposals list the same surfaces, then put a number next to them. That list is the ceiling.

The work goes wherever it will move your visibility that month. Technical one month, product pages the next, a competitive response the month after, decided against what the measurement is telling us rather than a quota someone has to hit. The exact volume is set against your catalog and agreed in the engagement, not guessed from a template.

How the scope works

Clear edges, agreed up front.

What this covers, and what has its own home. Settled at the start so we're aligned from day one.

Paid search
I do run it, and it pairs well with this. It's a separate retainer with its own scope.
Implementation
I implement copy directly on WordPress and Shopify. Theme development and original creative are their own project.
Integrating with your marketing operation
Connecting your systems and handing your team the workflows is the second program.
Earning third-party citations
I optimize so your pages get cited. Outreach and placement on someone else's site is its own discipline.
Where to start

Find out where you actually stand.

The baseline is the first thing I build, and it's the thing most brands have never had: a real reading of how the machines describe you, scored, and set against your competitive set.

It's yours either way. The catalog, the keyword map, the brand facts and the content live on your accounts, inside your brand. Nothing held hostage in someone else's software.

Come to the call and I'll bring a baseline reading of where your brand stands today.

Let's Connect →
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